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How to make decarbonizing sexy?
Dec. 14th, 2009 08:54 pmIn discussion today, "why does everyone have to agree before cutting emissions? Why not just do it?"
As I see it, this is because they all view "it" as a painful thing, and so the whole Prisoner's Dilemma / competition thing kicks in. Untrustworthy actors are expected to welch; trustworthy actors don't want to be the schmuck.
The whole thing would be a metric ton easier if someone had the chutzpah to present decarbonizing as a short term economic and social good.
Any suggestions?![[livejournal.com profile]](https://www.dreamwidth.org/img/external/lj-userinfo.gif)
despaer , economics is your bag. How'd you sell it? The current best sell, the Stern report, is about a 500% ROI but on a century timescale, which clearly means not you, not me and not the current governments (possibly not the current nations).
As I see it, this is because they all view "it" as a painful thing, and so the whole Prisoner's Dilemma / competition thing kicks in. Untrustworthy actors are expected to welch; trustworthy actors don't want to be the schmuck.
The whole thing would be a metric ton easier if someone had the chutzpah to present decarbonizing as a short term economic and social good.
Any suggestions?
despaer , economics is your bag. How'd you sell it? The current best sell, the Stern report, is about a 500% ROI but on a century timescale, which clearly means not you, not me and not the current governments (possibly not the current nations).
